Bring success to your brand with expert writing, copy and photography
Looking to captivate your audience with irresistible stories and persuasive photographs? You came to the right place! Mister Negroni is specialized in crafting engaging content that tantalizes the senses and leaves a lasting impression.
Sometimes a picture says more than a thousand words, click here to jump right to my F&B photography portfolio.
Why choose Mister Negroni?
Mister Negroni, also known as Yannick, combines his passion for food and drinks with his love for writing and photography. He knows when and how to capture the moment and has the words to go along with it.
Writing
Take your readers on a sensory journey through the world of spirits, cocktails, and wine with my expert drinks writing services. Whether it’s for magazines, newspapers, or websites focused on culinary, luxury, or lifestyle, ‘I’ll deliver captivating content that informs, entertains, and inspires.
In-depth expertise: With a passion for drinks and a wealth of knowledge in the art of mixology and oenology, I bring a unique perspective to every piece I write.
Captivating stories: From profiles of renowned distilleries and wineries to immersive cocktail experiences and trends in the drinks industry, I craft compelling narratives that resonate with readers.
Sensory exploration: I dive deep into the flavors, aromas, and cultural significance of spirits, cocktails, and wine, transporting your audience to the heart of the drink’s origin and craftsmanship.
Authoring & Redactional writing: I’ve authored a book on cocktails and food pairing, as well as contributing on many books about cocktails, spirits, wine and food.
Copywriting services
Unlock the power of persuasive storytelling and expertly crafted copy to elevate your brand’s presence and drive results. Whether you need press releases, promotional articles, website copy, brand stories, tasting notes, or product labels, I have you covered.
Tailored messaging: From crafting attention-grabbing headlines to fine-tuning the tone-of-voice, I ensure that every piece of copy reflects your brand’s personality and resonates with your target audience.
Strategic approach: My copywriting services are designed to help you achieve your business goals, whether it’s increasing brand awareness, driving sales, or building brand loyalty.
Skillful craftsmanship: With a keen eye for detail and a commitment to excellence, I carefully craft each piece of copy to deliver maximum impact and engagement.
Photography
Ready to elevate your brand’s visual identity and captivate your audience with stunning imagery? Do you need professional photos for your socials or website? Or maybe for a magazine or book? Let’s bring your brand’s story to life in vivid detail.
Storytelling through imagery: I’m specialized in creating photographs that convey the unique personality and narrative of your brand, helping you connect with your audience on a deeper level.
Event photography: Capture the excitement and energy of tastings, competitions, and industry events with my event photography services. Whether it’s candid moments or carefully curated shots, I’ll document every aspect of your event with skill and creativity.
Social media content: Elevate your social media presence with eye-catching imagery that stops scrolling thumbs in their tracks. I’ll create custom photography tailored to your brand’s aesthetic and storytelling goals, helping you build a strong and engaging online presence.
Professional styling: Transform your drinks into works of art with our expert styling services designed for books, magazines, advertisements, and more. Whether you’re showcasing cocktails, spirits, or wine, I’ll craft visually captivating compositions that capture the essence of your brand and delight your audience.
Some photography examples
Some writing examples
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Cocktail foodpairing book Haperitief! (Antwerp)
Together with foodie Stephanie Bex I wrote a book on foodparing for festive occasions! 40+ combinations of delightful food paired…
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Don Papa Chefs & Shakers 2 photography & reporting (Antwerp)
For second edition of the Don Papa Chefs & Shakers Competition, I was present as a photographer and reporter for…
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Cocktail & food book ‘Zoveel om te vieren’ (Antwerp)
A project I’m very proud of! My cocktails are published in a book that combines recipes from some of the…
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Diageo World Class Global Finals reporting (Berlin)
I got to be part of the biggest circus in the world of cocktail competitions, the Diageo World Class Global…
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Gin & Tonic, Around the world in 80 Gins book (Antwerp)
When I was asked if we would be able to repeat the huge success of the book “It’s Gin ‘o’…
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Schweppes Father’s Day online marketing campaign (Antwerp)
I worked with Schweppes on an e-commerce marketing campaign for Father’s Day.
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Bacardi Legacy European finals reporting (Amsterdam)
Bacardi’s PR agency invited me to travel to Amsterdam to report on the European finals of Bacardi Legacy as a…
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It’s Aperotime Somewhere 2 TV production & photography (Antwerp)
For the second season of the TV show ‘It’s Aperotime somewhere’ I was part of the production crew.
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Making Bellinis at the legendary Harry’s Bar (Venice)
When Harry’s Bar in Venice celebrated its 85th birthday, I was invited by Martini’s press agency to visit the iconic…
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Gin & Tonic Pocket Guide book (Antwerp)
For this project I was in charge of bundling the best Gin & Tonics combinations selected by Manuel Wouters plus…
Partner with Mister Negroni today!
Ready to transform your brand’s visual identity and make a lasting impression? Looking for expert writing and copy that speaks to the hearts and minds of your audience? Partner with me and together we’ll bring your brand’s story to life through expert drinks writing and photography.
Get in touch today to discuss your creative needs, and let’s create stories that captivate and inspire.